A recent editorial illustration inspired by the Li Jiaqi event has prompted deep reflection:

Is live-stream shopping truly a boon for us, or is it a potential consumer trap?

Under the dazzling spotlight, he seems to be transformed into glistening gold, with wealth seemingly flowing incessantly towards him. Off-stage, countless “all ladies” rush to place their orders, vying for enticing coupons and giveaways. To claim even more discounts, one must tread on this golden path, often at the cost of spending more money.

Yet, in the unseen corners, hefty commissions lurk.

Is “the lowest price on the entire web” genuinely the lowest?

Has live-stream shopping truly saved us money? Or have we unwittingly purchased many items we don‘t genuinely need?